Privacy Policy
Last Updated: March 20, 2026
Welcome to Second Life! This Privacy Policy describes how Linden Research, Inc. ("Linden Lab," "we," "us," or "our") collects, uses, and discloses information when you use our virtual world platform, Second Life (the "Service"). Your privacy is critically important to us. We encourage you to read this policy carefully to understand our practices regarding your information and how we will treat it. By accessing or using Second Life, you agree to the terms of this Privacy Policy.
Information We Collect
When you access or use Second Life, we may collect various types of information about you, including:
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Log Data
Our servers automatically record information that your browser sends whenever you visit a website. This log data may include your Internet Protocol ("IP") address, browser type and version, operating system, the specific pages of our Service that you visit, the time and date of your visit, the time spent on those pages, and other statistics.
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Device Information
We may collect information about the device you use to access Second Life, including hardware model, operating system and version, unique device identifiers, and mobile network information.
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Usage Information
We collect information about how you use the Service, such as the features you use, the content you create or interact with, the time, frequency, and duration of your activities within Second Life, and interactions with other users.
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Account Information
When you create an account, we collect information such as your chosen username, password (encrypted), and email address. We may also collect billing information if you make purchases within the Service.
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User-Generated Content
Any content you create, upload, or share within Second Life, such as avatar appearance, virtual objects, text chat, voice chat, forum posts, and private messages, may be collected and stored by us.
Cookies and Similar Technologies
We use cookies and similar tracking technologies (like web beacons and pixels) to track the activity on our Service and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device.
We use cookies for various purposes, including:
- To enable certain functions of the Service.
- To provide analytics and improve your experience.
- To remember your preferences.
- To facilitate security features.
- To deliver relevant advertising.
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service or some features may not function correctly.
Third-Party Services
We may employ third-party companies and individuals to facilitate our Service ("Service Providers"), to provide the Service on our behalf, to perform Service-related services or to assist us in analyzing how our Service is used. These third parties have access to your information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
Examples of third-party services we may use include:
- Payment processors (e.g., for processing virtual currency purchases and subscriptions).
- Analytics providers (e.g., Google Analytics, for understanding user behavior and website traffic).
- Cloud hosting providers (for infrastructure and data storage).
- Customer support platforms.
Advertising
We may use your information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. We may also work with third-party advertising partners who use cookies and similar technologies to collect information about your activities on Second Life and other websites and services to provide you with relevant advertising tailored to your interests.
You may be able to opt-out of targeted advertising by visiting the Network Advertising Initiative's opt-out page at http://www.networkadvertising.org/choices/ or the Digital Advertising Alliance's opt-out page at http://www.aboutads.info/choices/. Please note that opting out of targeted advertising does not mean you will not receive any advertising; it means you will no longer receive advertising tailored to your specific interests.
Children's Privacy
Second Life is not intended for individuals under the age of 13. We do not knowingly collect personally identifiable information from children under 13. If you are a parent or guardian and you are aware that your child has provided us with Personal Information, please contact us. If we become aware that we have collected Personal Information from a child under the age of 13 without verification of parental consent, we take steps to remove that information from our servers.
For users between the ages of 13 and 17, parental or guardian consent may be required in some jurisdictions to create an account or use certain features of Second Life. We strongly advise parents and guardians to monitor their children's online activities.
Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
Contact Us
If you have any questions about this Privacy Policy, please contact us:
- By visiting this page on our website: Contact Us